THE PROJECT: New visual communication campaign for the Glowtech brand following the development of solar panels for golf carts. 3D elements were created to interact with the company's new communication. Within this package, a mascot was created to speak to the public.New visual communication campaign for the Glowtech brand.
THE PROBLEM: The company had been in the market for some time, but without visual communication and identity to highlight the brand before some consumers.
THE SOLUTION: Walo planned with the marketing team of the company Glowtech a new way to talk to its consumers and increase sales and offers that the company has more value, solar energy practically 99% through its solar panels and its central energy processing.